Post by account_disabled on Dec 23, 2023 22:57:08 GMT -5
2 things are key to the success of a Facebook fan page. Content and path to it. In this article, you will find instructions on where and how to integrate Facebook in a way that will not cost you additional money. A common problem I encounter when marketing on social networks is that companies or the people in them, never thought about where the fans were coming from. Everyone lives in the belief that their company and fan page are so amazing that everyone will go to Facebook and start looking for them (everyone knows the name of the fan page). The opposite alternative is a situation where it is already clear to the company that fans will not come out of the blue and so they pay for PPC advertising.
Of course, that's also a B2B Email List possibility, but that's not what this article is about. So how do you get fans without additional direct costs? The answer is simple: Use the options you already have! Vanity URL (username) fan page It is necessary to have the so-called vanity URL or page username set. If you know the vanity URL, you can skip to the Where to? . For those who don't know, this is a unique, easy-to-remember fan page URL. For example facebook.com/SunMarketing . You can set up a vanity URL at facebook.com/username . Attention, if your fan page has more than 100 fans, you cannot change the vanity URL after setting. It cannot even be transferred to another fan page, even after deleting the page. In short, once is enough.
It is also worth saying that the username can only contain characters [aZ], numbers [0-9] and the dot character. The same rule applies to the dot as to the Gmail address - the dot is not a distinguishing symbol, i.e. the URLs facebook.com/Sun.Marketing , facebook.com/SunMarketing and facebook.com/Sun...Marketing lead to the same fan page as facebook.com/ SunMarketing . Uppercase and lowercase letters are also insensitive. Only if the user enters a username other than what was set, after arriving at the fan page it will automatically be adjusted as it was set. If your username is already taken, I recommend following the steps in the help at facebook.com/help . Where with her? If we have a vanity URL, the next question is where to use it everywhere.
Of course, that's also a B2B Email List possibility, but that's not what this article is about. So how do you get fans without additional direct costs? The answer is simple: Use the options you already have! Vanity URL (username) fan page It is necessary to have the so-called vanity URL or page username set. If you know the vanity URL, you can skip to the Where to? . For those who don't know, this is a unique, easy-to-remember fan page URL. For example facebook.com/SunMarketing . You can set up a vanity URL at facebook.com/username . Attention, if your fan page has more than 100 fans, you cannot change the vanity URL after setting. It cannot even be transferred to another fan page, even after deleting the page. In short, once is enough.
It is also worth saying that the username can only contain characters [aZ], numbers [0-9] and the dot character. The same rule applies to the dot as to the Gmail address - the dot is not a distinguishing symbol, i.e. the URLs facebook.com/Sun.Marketing , facebook.com/SunMarketing and facebook.com/Sun...Marketing lead to the same fan page as facebook.com/ SunMarketing . Uppercase and lowercase letters are also insensitive. Only if the user enters a username other than what was set, after arriving at the fan page it will automatically be adjusted as it was set. If your username is already taken, I recommend following the steps in the help at facebook.com/help . Where with her? If we have a vanity URL, the next question is where to use it everywhere.