Post by account_disabled on Feb 20, 2024 4:20:12 GMT -5
The this is not a case of one or two isolated incidents. Google is systematically driving more clicks from search to new searches insearch experiences and other Google owned properties. This leads to a few hard questions... Why is Google doing this Right about now youre rushing to the comments section to type For the money along with a bunch of other words that may include variations of my name sheeple and dumbass. Yes Google is a forprofit company that is motivated in part by making money.
Moz is a forprofit company that is motivated in part by making money. Stating Greece Mobile Number List the obvious isnt insight. In some cases the revenue motivation is clear. Suggesting the best laptops to searchers and linking those to shopping opportunities drives direct dollars. In traditional walled gardens publishers are trying to produce more pageviews driving more ad impressions. Is Google driving us to more searches insearch experiences and portals to drive more ad clicks The answer isnt entirely clear. Knowledge Graph links for example usually go to informational searches with few or no ads. Rich experiences like Medical Knowledge Panels and movie results on mobile have no ads at all.
Some portals have direct revenues local service providers have to pay for inclusion but others like travel guides have no apparent revenue model at least for now. Google is competing directly with Facebook for hours in our day while Google has massive traffic and ad revenue people on average spend much more time on Facebook. Could Google be trying to drive up their timeonsite metrics Possibly but its unclear what this accomplishes beyond being a vanity metric to make investors feel good. Looking to the long game keeping us on Google and within Google properties does open up the opportunity for additional advertising and new revenue streams. Maybe Google simply realizes that letting us go so easily off to other destinations is leaving future money on the table. Is this good for.
Moz is a forprofit company that is motivated in part by making money. Stating Greece Mobile Number List the obvious isnt insight. In some cases the revenue motivation is clear. Suggesting the best laptops to searchers and linking those to shopping opportunities drives direct dollars. In traditional walled gardens publishers are trying to produce more pageviews driving more ad impressions. Is Google driving us to more searches insearch experiences and portals to drive more ad clicks The answer isnt entirely clear. Knowledge Graph links for example usually go to informational searches with few or no ads. Rich experiences like Medical Knowledge Panels and movie results on mobile have no ads at all.
Some portals have direct revenues local service providers have to pay for inclusion but others like travel guides have no apparent revenue model at least for now. Google is competing directly with Facebook for hours in our day while Google has massive traffic and ad revenue people on average spend much more time on Facebook. Could Google be trying to drive up their timeonsite metrics Possibly but its unclear what this accomplishes beyond being a vanity metric to make investors feel good. Looking to the long game keeping us on Google and within Google properties does open up the opportunity for additional advertising and new revenue streams. Maybe Google simply realizes that letting us go so easily off to other destinations is leaving future money on the table. Is this good for.